{"product_id":"a035-vj-irock-4","title":"VJ  Unisex IRock 4","description":"\u003cp id=\"isPasted\" style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eThe VJ IRock 4 has been upgraded with a soft antislip heel makes sure that the shoe shapes better to the foot and stays locked in even during the toughest of trails.\u003c\/span\u003e\u003c\/p\u003e\u003cp style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eWith performance in mind, this shoe is best suited for shorter to middle distances in softer terrain and is in a class of its own from snowy descents to muddy trails.\u003c\/span\u003e\u003c\/p\u003e\u003ch3 style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; font-size: 16px; font-weight: 700; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; padding-top: 12px; line-height: 26px; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eShoe Fit Scale\u003c\/span\u003e\u003c\/h3\u003e\u003cp style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eVJ have graded the fit on all their shoes from 1 to 5 to help you find the perfect fitting shoe. Grade 1 represents their most precise and narrow fit. On the other end of the scale, grade 5 has the widest fit. The lower the number on the scale, the narrower the fit, ensuring minimal movement of the foot, which is essential when running fast on technical terrain. The shoes with the higher numbers on the scale will suit people with wider feet and those who want extra comfort. Wider fit is usually preferred on longer runs and races because feet tend to swell during longer distances.\u003c\/span\u003e\u003c\/p\u003e\u003cp style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eVJ have graded the IRock 4 as Grade 3.\u003c\/span\u003e\u003c\/p\u003e\u003ch3 style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; font-size: 16px; font-weight: 700; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; padding-top: 12px; line-height: 26px; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eSchoeller-Keprotec Upper\u003c\/span\u003e\u003c\/h3\u003e\u003cp style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eEngineered using a Schoeller-Keprotec upper, the IRock 4 features aramid fibres which are incredibly durable and protective to keep you going mile after mile. The upper allows for optimal airflow, by allowing warm air to escape, and cool air to enter, creating the perfect microclimate for your feet. This will work constantly over a long period, keeping you feeling cool and comfortable over long miles. A Fitlock system provides additional protection whilst ensuring a personalised fit around the foot arch while the flat-laying tongue reduces irritation caused by rubbing to enhance comfort. Covering the toes are overlays created with a thicker material to help protect from rocks and uneven surfaces and the antislip heel ensures a closer fit for a more secure ride. Completing the upper is a traditional lacing system which locks the midfoot for a secure fit.\u003c\/span\u003e\u003c\/p\u003e\u003ch3 style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; font-size: 16px; font-weight: 700; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; padding-top: 12px; line-height: 26px; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eFlexible Cushioned Midsole\u003c\/span\u003e\u003c\/h3\u003e\u003cp style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eA full-length flexible, cushioned midsole features lightweight, responsive cushioning. Generous, soft and durable, it spares your joints as you strike down on hard, unforgiving surfaces. Exceptionally lightweight, the midsole ensures long-lasting cushioning to keep you comfortable on long-distance days. The midsole is extremely firm and will absorb shocks instantly and effectively, preventing them from causing any damage to the sole. The energy produced from this will also be returned as a rebound, giving you an added spring in your step.\u003c\/span\u003e\u003c\/p\u003e\u003ch3 style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; font-size: 16px; font-weight: 700; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; padding-top: 12px; line-height: 26px; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eSuperior Contact Outsole\u003c\/span\u003e\u003c\/h3\u003e\u003cp style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eFeaturing a unique outsole, the IRock 4 utilises a Superior Contact rubber outsole that ensures ultimate control and traction whilst out on the trails. The outsole can form an extremely strong grip with a wide range of different terrains, guaranteeing complete underfoot traction. Naturally tough, the outsole will maintain its shape and definition over a long period. 6mm multi-directional lugs have been meticulously shaped and positioned to improve propulsion at the front, and braking at the rear. Measured spacing between the lugs prevents debris from sticking to the outsole, cuts through loose trails, and remains super-durable, but it also gives great grip in wet conditions. VJ's signature Butyl rubber also features on the outsole, giving the IRock its world-famous grip.\u003c\/span\u003e\u003c\/p\u003e\u003cp style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eActivity - Orienteering, Trail Running, Swimrun, Obstacle Course Racing, Sky Running\u003c\/span\u003e\u003c\/p\u003e\u003cp style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eFit Scale - 3\u003c\/span\u003e\u003c\/p\u003e\u003cp style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eGender - Unisex\u003c\/span\u003e\u003c\/p\u003e\u003cp style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eMidsole stack - 29.5mm\u003c\/span\u003e\u003c\/p\u003e\u003cp style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eDrop - 6mm\u003c\/span\u003e\u003c\/p\u003e\u003cp style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eOutsole - Superior Contact\u003c\/span\u003e\u003c\/p\u003e\u003cp style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eUpper - Schoeller-Keprotec\u003c\/span\u003e\u003c\/p\u003e\u003cp style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eLufg Depth - 8mm\u003c\/span\u003e\u003c\/p\u003e\u003cp style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eWeight - 240gm ( UK 8)\u003c\/span\u003e\u003c\/p\u003e\u003cp style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"VJ","offers":[{"title":"5.5","offer_id":48874171269370,"sku":"9775-vj-irock-4-5-5","price":155.0,"currency_code":"GBP","in_stock":true},{"title":"6","offer_id":48874171302138,"sku":"0a4d-vj-irock-4-6","price":155.0,"currency_code":"GBP","in_stock":true},{"title":"6.5","offer_id":48874171334906,"sku":"168a-vj-irock-4-6-5","price":155.0,"currency_code":"GBP","in_stock":true},{"title":"7","offer_id":48874171367674,"sku":"6aa0-vj-irock-4-7","price":155.0,"currency_code":"GBP","in_stock":true},{"title":"7.5","offer_id":48874171400442,"sku":"90db-vj-irock-4-7-5","price":155.0,"currency_code":"GBP","in_stock":true},{"title":"8","offer_id":48874171433210,"sku":"f665-vj-irock-4-8","price":155.0,"currency_code":"GBP","in_stock":false},{"title":"8.5","offer_id":48874171465978,"sku":"07ab-vj-irock-4-8-5","price":155.0,"currency_code":"GBP","in_stock":true},{"title":"9","offer_id":48874171498746,"sku":"22d8-vj-irock-4-9","price":155.0,"currency_code":"GBP","in_stock":true},{"title":"9.5","offer_id":48874171531514,"sku":"731c-vj-irock-4-9-5","price":155.0,"currency_code":"GBP","in_stock":true},{"title":"10","offer_id":48874171171066,"sku":"95c6-vj-irock-4-10","price":155.0,"currency_code":"GBP","in_stock":true},{"title":"10.5","offer_id":48874171203834,"sku":"74d7-vj-irock-4-10-5","price":155.0,"currency_code":"GBP","in_stock":true},{"title":"11","offer_id":48874171236602,"sku":"5d1a-vj-irock-4-11","price":155.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0510\/9376\/6326\/files\/Irock4_1_web.webp?v=1778514281","url":"https:\/\/purerunning.run\/products\/a035-vj-irock-4","provider":"Pure Running ","version":"1.0","type":"link"}