{"product_id":"4521-vj-ultra-3","title":"VJ Unisex Ultra 3","description":"\u003cp\u003e\u003cspan id=\"isPasted\" style=\"color: rgb(102, 102, 102); font-family: Arial, Helvetica, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(250, 250, 250); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;\"\u003eThe Ultra 3 is a more modern take on the Ultra 2 with its bouncier and softer SuperFOAMance midsole made of hi-tech and ultralight nitrogen-infused material that offers extreme cushioning and energy return.\u003c\/span\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003e \u003c\/span\u003e\u003c\/p\u003e\u003ch3 id=\"isPasted\" style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; font-size: 16px; font-weight: 700; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; padding-top: 12px; line-height: 26px; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eShoe Fit Scale\u003c\/span\u003e\u003c\/h3\u003e\u003cp style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eVJ have graded the fit on all their shoes from 1 to 5 to help you find the perfect fitting shoe. Grade 1 represents their most precise and narrow fit. On the other end of the scale, grade 5 has the widest fit. The lower the number on the scale, the narrower the fit, ensuring minimal movement of the foot, which is essential when running fast on technical terrain. The shoes with the higher numbers on the scale will suit people with wider feet and those who want extra comfort. Wider fit is usually preferred on longer runs and races because feet tend to swell during longer distances.\u003c\/span\u003e\u003c\/p\u003e\u003cp style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eVJ have graded the Ultra 3 as Grade 4.\u003c\/span\u003e\u003c\/p\u003e\u003ch3 style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; font-size: 16px; font-weight: 700; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; padding-top: 12px; line-height: 26px; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eMultizone Engineered Mesh Upper\u003c\/span\u003e\u003c\/h3\u003e\u003cp style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eCreated to protect your feet whilst being highly comfortable, the VJ Ultra 3 has been constructed using a multizone engineered mesh upper that is extremely lightweight and breathable. Acting as a lightweight second skin, the mesh ensures you can go the distance comfortably, thanks to perforations in the fabric. The perforations encourage cool air to circulate, removing uncomfortable heat build-up to create a healthy environment for your feet to thrive. The one-piece upper keeps feet irritation-free, reducing hotspots and rubbing for distraction-free running. The shoe's heel is soft and made of anti-slip material to prevent the foot from slipping out during the performance. Keeping your foot secure, VJ has added their innovative Fitlock-system, which offers an optimal fit for the shoe by locking the foot from the arch. It also protects the arch from the impact the foot faces while running.\u003c\/span\u003e\u003c\/p\u003e\u003cp style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003e\u003cstrong\u003eSuperFOAMance Midsole\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp style=\"border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240);\"\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eThe midsole of the VJ Ultra 3 has been created using nitrogen-infused foam that provides high energy return and responsiveness. This new foam is a modern, supercritical foam that is lighter, more responsive, more comfortable and more propulsive than a traditional EVA foam. Compared to other foams, SuperFOAMance is more durable and does not rip as easily. Infusing nitrogen into the foam, VJ has expanded their midsoles, increasing underfoot comfort and propulsion. The foam helps propel you forward, helping to increase speed while absorbing shocks and negative impact forces as you strike hard surfaces. This reduces stress on the joints and the risk of injury. A rocker geometry has been created in the midsole to make your stride smoother whilst driving you forward. Completing the midsole is a full-length rock plate, which protects the sole of your foot from sharp rocks and sticks. The rock plate also makes the shoe torsionally more rigid and decreases energy leakage.\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\u003ch3 style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; font-size: 16px; font-weight: 700; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; padding-top: 12px; line-height: 26px; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eSuperior Contact Outsole\u003c\/span\u003e\u003c\/h3\u003e\u003cp style='border-width: 0px; border-style: solid; box-sizing: border-box; overflow-wrap: break-word; margin: 0px; border-color: rgb(226, 232, 240); font-family: \"DM Sans\", \"DM Sans Fallback\"; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;'\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eFeaturing a unique outsole comprising of Butyl rubber, the Ultra 3 utilises a Superior Contact outsole that ensures ultimate control and traction whilst on the road. The outsole can form a strong grip on various terrains, guaranteeing complete underfoot traction. Naturally tough, the outsole will maintain its shape and definition over time. 4.5mm multi-directional lugs have been meticulously shaped and positioned to improve propulsion at the front and braking at the rear. Measured spacing between the lugs prevents debris from sticking to the outsole while providing great grip in wet conditions.\u003c\/span\u003e\u003c\/p\u003e\u003cp id=\"isPasted\" style=\"box-sizing: border-box; overflow-wrap: break-word; margin: 0px; font-family: 'DM Sans', 'DM Sans Fallback'; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; border: 0px solid rgb(226, 232, 240);\"\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eActivity -Trail Running, Ultra Running, Sky Running\u003c\/span\u003e\u003c\/p\u003e\u003cp style=\"box-sizing: border-box; overflow-wrap: break-word; margin: 0px; font-family: 'DM Sans', 'DM Sans Fallback'; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; border: 0px solid rgb(226, 232, 240);\"\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eFit Scale - 4\u003c\/span\u003e\u003c\/p\u003e\u003cp style=\"box-sizing: border-box; overflow-wrap: break-word; margin: 0px; font-family: 'DM Sans', 'DM Sans Fallback'; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; border: 0px solid rgb(226, 232, 240);\"\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eGender - Unisex\u003c\/span\u003e\u003c\/p\u003e\u003cp style=\"box-sizing: border-box; overflow-wrap: break-word; margin: 0px; font-family: 'DM Sans', 'DM Sans Fallback'; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; border: 0px solid rgb(226, 232, 240);\"\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eMidsole stack - 38mm\/ 30mm\u003c\/span\u003e\u003c\/p\u003e\u003cp style=\"box-sizing: border-box; overflow-wrap: break-word; margin: 0px; font-family: 'DM Sans', 'DM Sans Fallback'; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; border: 0px solid rgb(226, 232, 240);\"\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eOutsole - Superior contact\u003c\/span\u003e\u003c\/p\u003e\u003cp style=\"box-sizing: border-box; overflow-wrap: break-word; margin: 0px; font-family: 'DM Sans', 'DM Sans Fallback'; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; border: 0px solid rgb(226, 232, 240);\"\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eUpper - \u003cspan id=\"isPasted\" style=\"color: rgb(26, 32, 44); font-family: Arial, Helvetica, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: justify; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;\"\u003eMultizoned engineered mesh\u003c\/span\u003e \u003c\/span\u003e\u003c\/p\u003e\u003cp style=\"box-sizing: border-box; overflow-wrap: break-word; margin: 0px; font-family: 'DM Sans', 'DM Sans Fallback'; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; border: 0px solid rgb(226, 232, 240);\"\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eLufg Depth - 4.5 mm\u003c\/span\u003e\u003c\/p\u003e\u003cp style=\"box-sizing: border-box; overflow-wrap: break-word; margin: 0px; font-family: 'DM Sans', 'DM Sans Fallback'; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; border: 0px solid rgb(226, 232, 240);\"\u003e\u003cspan style=\"font-family: Arial, Helvetica, sans-serif; font-size: 14px;\"\u003eWeight - 265gm ( UK 8)\u003c\/span\u003e\u003c\/p\u003e\u003cp style=\"box-sizing: border-box; overflow-wrap: break-word; margin: 0px; font-family: 'DM Sans', 'DM Sans Fallback'; font-size: 0.8em; padding-bottom: 8px; padding-top: 8px; text-align: justify; line-height: 1.5; color: rgb(26, 32, 44); font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; border: 0px solid rgb(226, 232, 240);\"\u003e \u003c\/p\u003e","brand":"VJ","offers":[{"title":"6","offer_id":48874316300538,"sku":"039e-vj-ultra-3-6","price":165.0,"currency_code":"GBP","in_stock":true},{"title":"6.5","offer_id":48874316333306,"sku":"7375-vj-ultra-3-6-5","price":165.0,"currency_code":"GBP","in_stock":true},{"title":"7","offer_id":48874316366074,"sku":"c6e7-vj-ultra-3-7","price":165.0,"currency_code":"GBP","in_stock":true},{"title":"7.5","offer_id":48874316398842,"sku":"b48d-vj-ultra-3-7-5","price":165.0,"currency_code":"GBP","in_stock":false},{"title":"8","offer_id":48874316431610,"sku":"3c1e-vj-ultra-3-8","price":165.0,"currency_code":"GBP","in_stock":true},{"title":"8.5","offer_id":48874316464378,"sku":"277b-vj-ultra-3-8-5","price":165.0,"currency_code":"GBP","in_stock":false},{"title":"9","offer_id":48874316497146,"sku":"e295-vj-ultra-3-9","price":165.0,"currency_code":"GBP","in_stock":true},{"title":"9.5","offer_id":48874316529914,"sku":"4ee5-vj-ultra-3-9-5","price":165.0,"currency_code":"GBP","in_stock":false},{"title":"10","offer_id":48874316202234,"sku":"1987-vj-ultra-3-10","price":165.0,"currency_code":"GBP","in_stock":false},{"title":"10.5","offer_id":48874316235002,"sku":"70d6-vj-ultra-3-10-5","price":165.0,"currency_code":"GBP","in_stock":true},{"title":"11","offer_id":48874316267770,"sku":"c1a2-vj-ultra-3-11","price":165.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0510\/9376\/6326\/files\/Ultra3.1_1_web.webp?v=1778515736","url":"https:\/\/purerunning.run\/products\/4521-vj-ultra-3","provider":"Pure Running ","version":"1.0","type":"link"}